Ewan Pidgeon: Unusual Accomplishments

 

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Our Creative Director, Ewan Pidgeon, has accomplished many wonderful things in his career to date. Here are a few of the more unusual things he’s done over the years.
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He once worked on the World Wildlife Fund account at Saatchi’s London with David Partridge and Dave Fowle. [Think about it.]

His ads have twice appeared in several of Saatchi & Saatchi’s “Best of the Best” series of books which are compilations of award winning work from around the world.

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In 2007, he created an environmental campaign for Toyota Industrial Equipment that their President, Dr. Shankar Basu, was so proud of that he took down all his doctorate and degree certificates from his office wall and replaced them with framed copies of those ads.

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In 1991, after Paul Arden wrote that “getting fired can be a positive career move” in his best-selling book, “It’s Not How Good You Are, It’s How Good You Want To Be”, Paul fired Ewan Pidgeon.

 

While Creative Director of RiechesBaird, Ewan led the agency to achieve their first-ever top honors at National B-to-B shows such as CEBA and the BMA awards. Later, he was invited to judge the BMA awards in both New York and Milwaukee.

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He’s had work featured in Lurzers Archive Magazine (worldwide creative showcase) a dozen or so times.

 

His T-shirt design for The Harp Inn in Costa Mesa completely sold out in just 10 days.

 

Paris Hilton's Birthday Party

He’s art directed photo shoots with Jerry Hall, Rachel Hunter and Paris Hilton.

 

He had a bus ad recalled by Singapore Mass Rapid Transit because it was distracting drivers too much. Mission accomplished.

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His Jim Beam commercial for New Zealand was subsequently used in 35 other international markets, including Asia, Russia and the Eastern Block.

McDonald's character Ronald McDonald poses at Ronald McDonald house in Los Angeles
He once made Ronald McDonald swear profusely on the set of a TV commercial.
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Over the years, he’s been told he looks like Michael Douglas, John Lennon, Gary Sinise and a homeless person.

 

Of course, one of Ewan’s greatest accomplishments is commanding the creative troops at Ingram Micro and inspiring us to greater accomplishments of our own.

 

 

 

 

 

 



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Congratulations: 2016 Experience Vendor Award Winners

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Ingram Micro is pleased to announce the winners of its 2016 Experience Vendor Awards for excellence in marketing.

The awards were presented October 7 at Ingram Micro’s new Irvine, Calif., headquarters, during the company’s annual Experience event. Hosted by Agency Ingram Micro, the event highlighted how Ingram Micro is empowering its vendors and channel partners to identify and engage the right customers with the right message at the right time.

In addition to market insights, Experience 2016 focused on how Ingram Micro and its vendors are setting higher standards of excellence in execution across the technology lifecycle.

“Each year we come together to celebrate, share best practices and show our vendor partners what more we can do to be successful together in the coming year,” concludes Jennifer Anaya, vice president, Marketing, Ingram Micro. “With hundreds in attendance, Experience 2016 was a success. Thank you to everyone who joined us and congratulations to all our award winners.”

The 2016 Ingram Micro Experience Vendor Award winners are:

  • AIM Award: Dell
  • Cloud Award: Microsoft
  • Collaboration Award: HP IPG
  • Commercial Systems Award: HP PSG
  • Components Award: Seagate Technology
  • Consumer Award: Casio
  • Data Capture/POS Award: Honeywell
  • Data Center Infrastructure Award: HP EG
  • Data Center Software Award: VMware
  • Document Imaging Award: Lexmark
  • Emerging Vendor Award: APG Cash Drawer
  • Emerging Vendor Award: Nimble
  • Emerging Vendor Award: Tenable Network Security
  • Mobility Award: Otter Products
  • MVP Award: Cisco
  • Networking Award: F5
  • Physical Security Award: Bosch Security Systems
  • Pro AV Award: NEC
  • Sales Engagement Award: Lenovo
  • Security Award: Sophos
  • SMB Award: Dell
  • UCC Award: ShoreTel

More than 20 vendors earned the title of “Vendor of the Year” across several high-profile technology categories including cloud, data center, mobility and security, as well as in key performance indicators, including collaboration, marketing and sales.

This year’s MVP Award was presented to Cisco for its continued efforts to push the envelope with diverse activities in 2015, working across the Ingram Micro organization to find more ways to empower its channel partners.

Congratulations to all our award-winning vendor partners!

Contributed by Keith Giles, copywriter, Agency Ingram Micro



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Award-Winning Cover

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On Nov. 18, 2015 at the Yale Club in New York City, min will salute the winners in their annual Editorial & Design Awards.

Agency Ingram Micro has been named as a finalist for outstanding magazine cover design in the B2B category for the Spring 2015 edition of the Ingram Micro Advisor Magazine.

The theme for that issue was “Shorten The Sales Cycle”, and our creative team was challenged to design a cover that would communicate that idea in an innovative, thought-provoking way.

The above design was chosen for its simplicity and playfulness, borrowing an element from the classic “Mad Magazine” back cover gags where an image was transformed by folding the page to reveal a hidden message.

We took a slightly different approach by having the folded panels close the gap on the winding path to create an elegant shortcut.

Looking over the other finalists in this year’s award show, it looks like our little magazine is in very good company.

Finalists include:

  • Entertainment Weekly
  • Harper’s Bazaar
  • Fortune
  • Marie Claire
  • Reader’s Digest
  • People Magazine
  • The Atlantic

The Editorial & Design Awards showcases excellence in content and design among consumer, business-to-business and specialized information media brands.

Contributed by Keith Giles, copywriter, Agency Ingram Micro.



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Award-Winning AIM

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Congratulations to Agency Ingram Micro’s Creative Services team on their recent wins in the 2015 Global ACE Awards! Sponsored by the Business Marketing Association (BMA) of New York City, the world’s largest association of B2B-centric marketers, the Global ACE Awards recognize the year’s best B2B creative, from integrated campaigns to mobile, social and experiential marketing. The AIM team’s outstanding work earned the following distinctions:

  • FIRST PLACE – Mac Fusion “Out of Home” Campaign
    Located in a relaxed beachside shopping district, this Apple reseller business needed to attract customers who preferred browsing in their flip-flops rather than navigating the large mall parking lots. Our campaign focused on the small-town feel of their business and the laid-back attitude of their community, to capture a vibe that was uniquely their own.
  • THIRD PLACE – Cisco “Fly Higher” Launch Video
    To launch Cisco’s new “Fly Higher” reseller partner program, we created a video that communicated the value of partnering with people who share a common dream to do more, experience more, and reach beyond the status quo. Starting with a simple paper airplane being thrown by a child, our story unfolds (literally) like a bedtime storybook, taking us on a journey of exploration and discovery, and reminding us that our limitations are only in our mind.

And AIM’s winning ways don’t end there. The creative team also brought home eight bronze awards at the 2015 OC ADDYs, presented in March by the American Advertising Federation’s Orange County chapter. Awarded for exceptional achievement in cinematography, digital advertising, collateral materials, integrated campaigns, B2B web sites and direct marketing, these honors showcase our passion for developing fresh, exciting creative that drives our clients’ success.

To learn more about our work, check out our portfolio.



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